Taking an online SEO course has been proven to help people who want to learn SEO skills more easily and in a focused manner.
SEO skills are currently in high demand by many companies, especially to make their businesses easier to find on search engines like Google. These skills can also offer many opportunities, such as becoming an SEO specialist or SEO content writer.
So, if you want to improve your SEO skills and prepare yourself to become a professional in this field, there’s no harm in trying one of the best free and certified online SEO courses that we recommend.
Happy learning!

1. Search Engine Optimization (SEO) Starter Guide
The first best SEO course comes from the owner of the famous search engine, Google.
The SEO Starter Guide is more accurately described as a guide that you can use as a reference when you want to optimize your website. With this guide, Google has set standards for what you should and shouldn’t do.
So, before studying SEO courses from other sources, it’s better to read the guide compiled by Google.
Some of the things you can learn from the SEO Starter Guide include:
- Fundamental SEO
- Crawling & Indexing
- Ranking & search appearance
- Monitoring & debugging
- Site-specific guides
Each section of the material is broken down into more specific topics, making it easy to understand.
Although there are many topics covered in this guide, if you are new to SEO, it is better to learn the basics, especially in the fundamental SEO section. Once you understand the basics, you can move on to the next material.
Learning everything in this guide may take days, especially because there is a lot of material and some of the topics are technical in nature.
Institution Google
Access https://developers.google.com/search
Instructor Google Search Team
Level All levels
Duration Hours
Content Text, Video
Certificate None
Details of the online SEO course from Google Search Central.
2. SEO Training Course: Learn How to Get Organic Traffic From Search
Online SEO course from Ahrefs: SEO Training Course: Learn How to Get Organic Traffic From Search.
SEO Training Course: Learn How to Get Organic Traffic From Search.
Ahrefs is one of the most trusted SEO tools widely used for keyword research, checking backlinks, and much more.
In addition to offering SEO tools, Ahrefs also provides various online SEO courses, one of which is SEO Training Course: Learn How to Get Organic Traffic From Search.
This is a free SEO course aimed at beginners in the field of SEO, small business owners, or members of a company’s marketing team.
There are at least 14 topics that you will learn in the SEO Training Course: Learn How to Get Organic Traffic From Search, which is divided into 4 modules.
Module 1: Keyword Research
Module 2: On-page SEO
Module 3: Link building
Module 4: The basics of technical SEO
So, don’t worry if you don’t know anything about SEO beforehand, because in this online SEO course from Ahrefs, you will learn everything.
The course material will be presented in the form of YouTube videos, making it easy to learn. The total duration of all the videos is only about 2 hours.
Interestingly, you will not only get explanations and concepts, but also examples of how to do it, which will make the learning process easier.
Institution Ahrefs
Access https://ahrefs.com/academy/seo-training-course
Instructor Sam Oh
Level Beginner
Duration 2 Hours
Content Video
Certificate None
SEO Training Course Details: Learn How to Get Organic Traffic From Search.
3. Technical SEO course with Bastian Grimm
SEO optimization is not only about maximizing keywords, but also about implementing technical SEO.
Technical SEO is a process carried out to maximize the technical aspects of a website, such as site speed, crawling, indexing, and site architecture.
If you want to learn technical SEO, the Technical SEO course with Bastian Grimm might be the right choice for you.
In general, what you will learn in the Technical SEO course with Bastian Grimm includes:
- Crawling & indexation
- HTTP response codes
- International SEO
- Website speed optimization
- and more.
This free SEO course from Semrush is delivered in the form of 34 videos.
Each video must be studied in sequence, because in order to proceed to the next video, you will be given questions to test your understanding of the material you have learned previously.
If you answer correctly, you can proceed to the next material, but if you fail, you will need to answer the question again.
Institution Semrush
Access https://www.semrush.com/academy/courses/technical-seo-course-with-bastian-grimm/
Instructor Bastian Grimm
Level Intermediate
Duration 5 Hours
Content Video, Quiz
Certificate Available
Details of the online SEO course from Semrush: Technical SEO course with Bastian Grimm
4. SEO Certification Course
You can also get a free online SEO course from Hubspot Academy.
The SEO Certification Course is designed for those who want to start learning about SEO or improve their SEO skills, whether as marketers, content creators, or business owners.
In the SEO Certification Course, you will learn everything about SEO, including:
Evaluating and improving websites from an SEO perspective
Building backlinks on a large scale
Improving search results performance with keyword research.
The material is divided into 6 lessons with 26 videos and 5 quizzes to complete.
The total duration of this online SEO course video is approximately 3 hours and 51 minutes.
Institution HubSpot
Access https://academy.hubspot.com/courses/seo-training
Instructor Rachel Sheldon
Level Beginner, Intermediate
Duration 4 Hours
Content Video
Certificate Available
Details of HubSpot’s online SEO course: SEO Certification Course.
5. The One-Hour Guide to SEO
Free online SEO courses are also available from several well-known SEO tool providers, one of which is MOZ.
The One-Hour Guide to SEO is an online SEO course from MOZ that covers a lot of material about SEO. As the name suggests, you can finish learning the available material in just 1 hour.
It may sound short, but the material is well explained and easy to understand.
There are 6 topics that will be covered in The One-Hour Guide to SEO, namely:
- SEO strategy
- Keyword research
- Searcher satisfaction
- On-page optimization
- Technical SEO
- Link building.
When watching the videos, you will feel like you are in a classroom, because Rand Fishkin will present the material by providing explanations and using a whiteboard to give a clearer picture.
But don’t worry about getting bored, because the material is presented in an interesting way and there are time stamps in the video to make it easier for you to go to the discussion you need.
Institution MOZ
Access https://moz.com/learn/seo/one-hour-guide-to-seo
Instructor Rand Fishkin
Level Beginner
Duration 1 Hour
Content Video
Certificate None
Details of MOZ’s online SEO course: The One-Hour Guide to SEO.
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